Jamaica Tourist Board

March 2009
Created a radio promotion overlay in Clear Channel CHR group to drive guest bookings at resort
Program:
  • 260 stations promoted the National Contest - 24,960 Live & Recorded Promos
  • Online collective contest on 872 Clear Channel websites - 216,027 Entries, 333,000 Page Views and 31,358 Opt-ins
  • 20 Key Market Live Broadcasts from 3 partner hotels in Montego Bay & Ocho Rios
Marketing & Media Value = $7,937,160

Beaches Turks & Caicos - Italian Village Grand Opening

March 2009
Created a radio promotion overlay in Clear Channel CHR group to drive guest bookings at resort
Program:
  • 221 stations promoted the national contest - 9,491 Live & Recorded Promos
  • Online collective contest on 873 Clear Channel websites - 191,147 Entries, 107,000 Page Views and 29,960 Opt-ins
  • 21 key market live broadcasts
Marketing & Media Value = $9,557,750

Disney Parks & Resorts - Launch of Toy Story Mania!

May 2008
Promoted the launch of the Toy Story Mania! attraction.
Program:
  • 154 stations promoted the national contest - 47,633 live & recorded promos
  • Online collective contest on 611 Clear Channel websites - 180,330 Entries
  • 31 key markets promoted the launch of Toy Story Mania!
Marketing & Media Value = $9,576,800

Let the Memories Begin - Delilah & Disney

December 13, 2010 - January 14, 2011
During the 2010 & 2011 Holiday Season, Delilah shared the Disney Parks experience with her listeners through an exclusive on-air and online radio promotion, giving listeners a chance to enter & win a Walt Disney Resort Vacation.
Program:
  • On-air: Three (3) promos per day for a total of seventy-two (72) promos over 207 radio stations nationally
  • Online: One (1) month front home-page exposure and contest page, visited by over 500,000 people
  • Database Loyal Listener: Five (5) E-blasts highlighting the Disney Memories Program Two (2) Delilah Dailys and three (3) Database Blasts
Total Program Value = $837,650
Waldorf Astoria-Orlando
Click on an item for more details
Clear Results Marketing was able to take Disney's market by market approach and amplify it to a coast-to-coast program in a turn-key fashion for greater coverage. Destination 360° helped us streamline our marketing efforts by executing all the contracts and details of working with multiple partners, while allowing us to focus on strategy, creative development and clarity of message.
Tina Trybus
FORMER Global Promotions Director
Walt Disney Parks & Resorts